Sales Planning Made Simple
Lative is an AI-native sales planning platform that connects strategy to execution and transforms how revenue teams plan, operate and grow in the most efficient and profitable way.









Sales planning today is slow, too manual and disconnected from execution
Spreadsheets Can't Do it All
Pulling manual data feeds from CRM, HR and Finance systems is slow and error-prone, resulting in plans being outdated the moment they’re built.
Plans Fall Behind Fast
Without live execution data, plans quickly lose relevance, leaving teams reactive instead of proactive.
Risks Stay Hidden Until it’s Too Late
Siloed tools make it hard to spot issues early, causing missed targets and misaligned resources.
Decisions Rely on Guesswork
Without live productivity and performance insights, teams end up allocating budget and headcount based on assumptions rather than data.
Sales Planning Lacks Dedicated Tools
Target setting, quota design and capacity planning sit outside core systems, forcing GTM teams into manual, disconnected processes.
Recognised by G2
Why Teams Choose Lative
Improvement in sales productivity visibility
Planning and Execution Shouldn’t Be Separate
Lative connects top-down plans with bottom-up operational data into a single live model, so plans stay accurate, actionable and aligned.
- Plans that are accurate from day one
- Headcount and budget aligned to real capacity
- Visibility into why targets are hit or missed
- A clear path to profitable efficient growth
The Future of Sales Planning is Here
Insights
AI-Driven Visibility into Sales Productivity, Efficiency & Performance
Empower faster, smarter decisions to accelerate growth
Planning
Predictive Targeting, Quota, and Capacity Modelling
Create scalable plans and optimize hiring strategies with precision
Execution
AI-Powered Prediction Monitoring and Benchmarking
Stay proactive, ensuring you hit and exceed your targets
What Revenue Teams Say About Lative
“We like Lative because it centralizes planning to one platform, making it easy to surface insights and saves time. I can easily move between different scenarios, and the user interface is great. The initial setup was easy, and the Lative team supported us throughout the process.”
Eddie Parkansky
Strategy and Operations Leader, Inercom
“We are able to feed our data directly into Lative through shared Snowflake views allowing more customization on the customers end on to what is fed. The tech team at Lative is very responsive and getting the data set up correctly was an easy process. The user interface is very digestible and easy to glean insights from. We are able to slice our data any way we may need to run the business and the capacity planning tools will help cut down on manual work for quota setting at the rep level.”
Brian McTernan
Manager, GTM Data & Analytics, Avalara
Integrate Across Your Tech Stack in Real-time
Strategic Integration Partners
Salesforce Certified
Connect Lative to Salesforce in minutes for an always-on, real-time view of your revenue data.
Hubspot Certified
Snowflake Ready
Empower Your Sales Team
Find out how you can turn your sales plans into sales reality by connecting top-down sales planning to bottoms-up operating data in real-time.
Find out how you can turn your sales plans into sales reality by connecting top-down sales planning to bottoms-up operating data in real-time.